Spotify Wrapped
Live in London
talent booking + artist marketing
november 2023
For the first time ever, Spotify brought Wrapped to life, with a special
IRL show and TikTok LIVE from Drumsheds, celebrating the biggest music and cultural moments of 2023.
As the Talent Booking Lead for the event, I played a pivotal role in bringing Spotify’s first-ever Wrapped live event to life. I curated and secured top-tier talent, including Sam Smith, Charli XCX, Chase & Status, and RAYE, ensuring each performance captured the essence of 2023’s cultural and musical highlights.
The show also included performances from Libianca, Kenya Grace and Strandz and was hosted by Harriet Rose, Big Zuu and Max Balegde.
My work extended beyond talent, contributing to the campaign's success by localizing marketing strategies, fostering artist partnerships, and aligning the event with Spotify's global Wrapped initiative.
awards
︎︎︎ Best Large Scale Activation Experience - The Drum Awards
press
︎︎︎ clash
︎︎︎ music tech
︎︎︎ getty
IRL show and TikTok LIVE from Drumsheds, celebrating the biggest music and cultural moments of 2023.
As the Talent Booking Lead for the event, I played a pivotal role in bringing Spotify’s first-ever Wrapped live event to life. I curated and secured top-tier talent, including Sam Smith, Charli XCX, Chase & Status, and RAYE, ensuring each performance captured the essence of 2023’s cultural and musical highlights.
The show also included performances from Libianca, Kenya Grace and Strandz and was hosted by Harriet Rose, Big Zuu and Max Balegde.
My work extended beyond talent, contributing to the campaign's success by localizing marketing strategies, fostering artist partnerships, and aligning the event with Spotify's global Wrapped initiative.
awards
︎︎︎ Best Large Scale Activation Experience - The Drum Awards
press
︎︎︎ clash
︎︎︎ music tech
︎︎︎ getty
