Spotify Wrapped 2022

UK artist partnerships + marketing
december 2022

Led UK artist marketing campaign for Wrapped 2022

Campaign included talent partnerships, supporting the campaign on and off Spotify, localising marketing copy in line with the global campaign, focusing on highlighting music stories and cultural moments of the year, based on data. 

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awards
🏆 Webby Winner - Advertising, Media & PR
Integrated Campaign 2023

🏆 Webby People's Voice Winner - Advertising, Media & PR
Integrated Campaign