WizTheMc
Streaming & DSP strategy
march 2025 - today
WizTheMC – “Show Me Love” (SoundOn / Bamboo Artists)
In 2025, I led the global streaming strategy for WizTheMc’s viral breakthrough Show Me Love, now the most successful release to date from TikTok’s SoundOn platform.
Following its release on February 7th, the track exploded on TikTok with over 10 billion video views and 6.4 million creations, helping it climb to #3 on the UK Official Singles Chart - the highest-charting independent release at the time.
On Spotify, Show Me Love entered the Global Top 50 (a first for a SoundOn-developed market artist) and has since reached over 500 million streams across both the original and a later remix featuring Tyla.
On DSPs, the track was added to over 300 editorial playlists - including Spotify’s flagship Today’s Top Hits - with 60M+ editorial streams driven by a targeted and coordinated pitching strategy. The campaign became SoundOn’s biggest global collaboration to date.
press
︎︎︎ music week
︎︎︎ hits daily double
︎︎︎ music ally
︎︎︎ official charts
In 2025, I led the global streaming strategy for WizTheMc’s viral breakthrough Show Me Love, now the most successful release to date from TikTok’s SoundOn platform.
Following its release on February 7th, the track exploded on TikTok with over 10 billion video views and 6.4 million creations, helping it climb to #3 on the UK Official Singles Chart - the highest-charting independent release at the time.
On Spotify, Show Me Love entered the Global Top 50 (a first for a SoundOn-developed market artist) and has since reached over 500 million streams across both the original and a later remix featuring Tyla.
On DSPs, the track was added to over 300 editorial playlists - including Spotify’s flagship Today’s Top Hits - with 60M+ editorial streams driven by a targeted and coordinated pitching strategy. The campaign became SoundOn’s biggest global collaboration to date.
press
︎︎︎ music week
︎︎︎ hits daily double
︎︎︎ music ally
︎︎︎ official charts